← ALL PROJECTSArt direction · Experimental image / 2024

Afterimage

A dark, spectral campaign concept exploring persistence and visual memory.

ROLE Creative concept, composition, image-makingYEAR 2024TYPE SPECULATIVE PROJECT
Original pink ultraviolet glowing abstract layered forms rendered over a black field
01 / THE CONTEXT

A better question makes a better brief.

An imagined music and culture project called for a striking visual identity without literal performer imagery.

02 / THE RESPONSE

Make the thinking visible.

Used repeated curves, bright spectral edges and controlled darkness to make a series that feels charged yet measured.

03 / THE WORK

From premise to execution.

01

Collect visual behaviors linked to persistence of vision.

02

Translate them into an abstract repeated material motif.

03

Art direct a system of hero stills and imagined kinetic crops.

04 / EXAMPLE OUTCOMES
03VISUAL DIRECTIONS
01IMAGE SYSTEM
CONCEPTSTATUS

Self-initiated experimental image series, not actual commissioned or published commercial work.

FICTIONAL PORTFOLIO / DEMONSTRATION PROJECTS

Visual study.

Original illustrative assets. Click an image to inspect it.

NEXT / EXPLOREKinetic Bloom ↗