Afterimage
A dark, spectral campaign concept exploring persistence and visual memory.
ROLE Creative concept, composition, image-makingYEAR 2024TYPE SPECULATIVE PROJECT

01 / THE CONTEXT
A better question makes a better brief.
An imagined music and culture project called for a striking visual identity without literal performer imagery.
02 / THE RESPONSE
Make the thinking visible.
Used repeated curves, bright spectral edges and controlled darkness to make a series that feels charged yet measured.
From premise to execution.
01
Collect visual behaviors linked to persistence of vision.
02
Translate them into an abstract repeated material motif.
03
Art direct a system of hero stills and imagined kinetic crops.
03VISUAL DIRECTIONS
01IMAGE SYSTEM
CONCEPTSTATUS
Self-initiated experimental image series, not actual commissioned or published commercial work.
FICTIONAL PORTFOLIO / DEMONSTRATION PROJECTSVisual study.
Original illustrative assets. Click an image to inspect it.